How do they do it?

Hewlett-Packard, American Express, U.S. Bank. How do these companies get away with charging a premium price for what many buyers consider a commodity? How can a small company in upstate New York charge $10,000 for an office whiteboard? What do these organizations have in common that propels them into market leaders?

Whether you are selling to consumers or business to business The $50 Ice Cream Cone shows you how any seller can increase sales revenues and profits selling any product or service in any market—even if the product or service is a commodity and the market is saturated with competitors that sell solely on price, price, price!

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Upcoming Events

Be sure to catch Steven at one of these upcoming seminars!

Managed Print Services
2/11/2009 - 2/12/2009 — Anaheim,CA

Managed Print Services
5/13/2009 - 5/14/2009 — Detroit,MI

Managed Print Services
7/22/2009 - 7/23/2009 — Seattle,WA

Managed Print Services
9/16/2009 - 9/17/2009 — Dallas,TX

Managed Print Services
10/15/2009 - 10/16/2009 — Phoenix,AZ

Alliance Announced!

Three industry leading resources have aligned their focus and resources as strategic partners to bring added-value to each organization's customers.

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Managed Print Services Consulting & Training

Capturing profitable impressions desktop by desktop, workgroup by workgroup, fleet by fleet, Managed Print Services is the foundation to owning print devices generating ongoing revenues and profits and future MFP sales opportunities.

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